New Delhi, India, September 25, 2019 – The itel family becomes stronger with over 5Crore + happy customers in India! This momentous landmark was achieved in just about 3 years of its operations in India with a very strong distribution network backed by great service support and unmatched product experience for customers at the most affordable cost.
To mark the milestone and celebrate the success with all stakeholders, itel organized high decibel Distributor Engagement Meet across 5 regions with over 900 distributors participating with full enthusiasm and announced the new variant of itel A46 with double memory of 32 GB upgraded from 16GB at same price of INR 4999. Also with every purchase of the smartphone, consumers get a free Oraimo HD Earphone and a protective silicon back cover.
Celebrating the success, Arijeet Talapatra, TRANSSION India CEO, said, “India is a priority market for TRANSSION and 5 Crore+ discerning customers in such a short span reinstates the trust and love of customers for brand itel. Our approach of providing futuristic technology and magical product features in sub 5k category has made itel the leader in this segment. We are celebrating this success by bringing in a festive special offer for customers on our most loved smartphone itel A46. A brand new Oraimo HD Earphone along with a free silicon back cover coming free with new itel A46 2GB + 32 GB would surely be a wonderful festive gift for customers and make their mobile experience superior.”
“Over the last three years, itel mobile has seen robust growth and is one of the leading smartphone players in the emerging rural and semi-urban markets. We consistently focused on strengthening our overall distribution strategy, by nurturing deeper penetration into offline channels. This has helped us to create the brand through a well-connected distribution network of more than 1 lakh retailers and 1000+ partners enabling better accessibility and availability of our products across the country.” he said.
itel entered Indian market with strong product portfolio of feature phones with a few industry firsts like King Talk, big battery, selfie camera and many other innovations which were unheard in feature phone segment previously. Within first year of its launch in India, itel climbed into top 2 feature phone brand. Building on its impressive success story, itel changed gears in beginning of 2018 and launched its extremely aggressive, feature-packed full-screen smartphone portfolio. To redefine the user experience, itel smartphone portfolio brought trendy technological features like dual selfie camera, fingerprint sensor, face unlock, dual AI rear camera, smart key. All products are under 5,000 Rupee and the acceptance is overwhelming.